Program title:
HerStory Masterclass
About:
Explore the business value of influencer partnerships in our upcoming Masterclass on Influencer Marketing—perfect for anyone curious about the benefits of working with influencers.
Application deadline:
December 7, 2024
| 23:59 CET
Program date:
10 December 2024, 18:00 CET
Program duration:
Program description:
Join us online on December 10th at 6 PM (CET) for an inspiring session with Patrycja Król, Principal at The Boston Consulting Group. This Masterclass will be dedicated to a recent BCG study on Influencer Marketing. So, if you have ever wondered how valuable it is for businesses to work with influencers and vice-versa, this is the Masterclass for you!
About the mentor:
Patrycja Król is a Principal at Boston Consulting Group with six years of experience in strategic consulting, leading projects in the Consumer sector (Consumer Goods, Retail & Fashion). She also co-authors fashion reports with Vogue Polska. Before joining BCG, Patrycja worked in finance, insurance, and FMCG, and recently completed a one-year secondment as the Director of Fashion at Allegro. She holds dual degrees in Economics and Management from the University of Warsaw (UW) and studied Strategic Management at RSM. An avid sport enthusiast, Patrycja enjoys tennis and Les Mills fitness programs, alongside her interests in films and traveling.